Presentations for training courses

A large pharmaceutical company offers training courses on the handling of its medicines for specialists such as doctors, pharmacists and medical practice and nursing staff. The company approached us to review the implementation and content of the training.

We analyzed the training material, particularly with regard to the requirements of the German Drug Advertising Ordinance, the VITH and the Pharma Code, but also with regard to competition law. Together, we created a guide including a checklist - also for future training courses - to ensure that future training courses are also designed to be compliant.

Pharmaceutical production

Legal and technical requirements for manufacturing companies

A pharmaceutical manufacturer optimized its production processes as part of the expansion of its product portfolio. We supported the quality assurance (QA) and the responsible person (FvP) in the development of the concept with regard to legal and regulatory issues. The aim was to ensure that all requirements of current good manufacturing practice (cGMP) were taken into account when adapting the quality management system (QMS) for specific products. To this end, we also systematically reviewed internal guidelines (standard operating procedures, SOPs) and compared them with official requirements (guidelines and technical interpretations). This strengthened quality awareness and consolidated quality documentation.

Pharmaceutical marketing on the Internet

A marketing authorization holder and pharmaceutical manufacturer redesigned its website as part of its marketing strategy. We were able to support them in developing the content to ensure compliance with all legal requirements. In addition to its convincing external image, the company has thus strengthened its compliance and sensitized the marketing department to pharmaceutical advertising.

Specialist advertising

Compliance and sensitization field service

After updating its product advertising for doctors, a marketing authorization holder requested a legal review of the brochures and documents. We ensured that the advertising content complied with the pharmaceutical advertising regulations and was in line with the information for healthcare professionals. With our many years of experience in advising on pharmaceutical advertising, both for specialists and for the general public, we support marketing departments and the sales force in expanding pharmaceutical advertising compliance with pragmatic solutions.

Website for Rx drugs

A foreign marketing authorization holder was planning to authorize and launch a new prescription drug in dermatology in Switzerland. Together, we developed an approval strategy and a campaign for specialist advertising. This involved creating a new website for dermatologists and direct advertising materials. We reviewed the legal aspects of this password-protected website, from the brief specialist information to the authoritative privacy policy for Switzerland.

The content of the website and the advertising materials were checked and designed to be compliant - and yet interesting - particularly with regard to the high requirements of the German Drug Advertising Ordinance.

The website went live successfully and on schedule and the advertising material was sent out on time.

Advertising for medicinal products and food supplements

As part of its marketing strategy, a company in the pharmaceutical and food supplement industry created a comprehensive product brochure for its retail partners. We supported the company in reviewing the advertising content, focusing on the implementation of the different legal advertising requirements for pharmaceuticals and food supplements. For this purpose, not only the state regulations but also the industry regulations (Pharma Code) were taken into account. This has also further strengthened the company's compliance efforts.